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CELLARPASS ANNOUNCES PARTNERSHIP WITH HALL WINES FOR 2014 CELLARPASSTV SERIES

ST. HELENA, CA, March 27, 2014 – CellarPass, the preferred online and mobile reservations and ticketing platform for Wine Country tasting and event experiences, announces the kickoff of its 2014 broadcast season on April 2, live from its new studio home and partner, HALL Wines in St. Helena, California.

The season premiere of the wine country lifestyle broadcast will air live at 4 PM (PDT) on Wednesday, April 2, bringing together wine-lovers, bloggers, and wine professionals through an interactive broadcast utilizing the Facebook and Twitter platforms. Weekly episodes will offer a sneak peek of soon-to-be-released wines from across the U.S. and an introduction to the many characters behind the wine, all in front of a live studio audience. The 2014 season premiere kicks off with host Sarah Elliman, CellarPass co-founder and features HALL wines and winemaker, Steve Leveque.

“We are thrilled to partner with CellarPassTV and host the show’s 2014 season,” says vintner and owner of HALL Wines, Kathryn Walt Hall. “Our goal is to create remarkable wines that reflect the unique terroir of Napa Valley. This partnership with CellarPassTV gives us the opportunity to showcase our quality and attention to detail, and the talent of our renowned winemaking team.”

“The popularity of CellarPassTV really took off last year with the introduction of our new interview format,” said Sarah Elliman who co-founded CellarPassTV. “This year we’ve doubled the number of wineries that have been booked and now that we’ll have a studio audience, the conversation should get really interesting.” With the addition of audience participation, CellarPassTV reaches beyond wine facts to provide a deeper understanding of what inspires each winemaker, leading wine consumers to gain a higher appreciation of all the hard work goes into producing the most interesting, desirable and popular wines in the U.S.  Visitors to Napa Valley are welcome to join the CellarPassTV studio audience; in addition, CellarPassTV will provide audience members and viewers alike special access to featured wines.  Two weeks before and after each broadcast, viewers who register at www.cellarpass.com will receive a special promotional code that will allow them to purchase featured wines at a significant discount. The current lineup of wineries scheduled for the 2014 season is available at www.cellarpass.com, or by clicking here.

CellarPassTV Highlights
Weekly live webcast from HALL Wines in St. Helena, Wednesdays at 4pm Pacific.
Weekly webcasts stream live at www.ustream.com/CellarPassTV.
Interviews with well-known personalities in the areas of wellness, food, art, culture, music, and more.
Visitors to Napa Valley are invited to join the studio audience and taste along.
Viewers and bloggers are encouraged to join online and pose questions to guests.

About CellarPass
Launched in mid-2010, CellarPass is the leading real-time winery tour and tasting reservation and ticketing service that offers consumers easy and free access to confirmed tickets and reservations, online or through their popular mobile iOS app and mobile-friendly website. CellarPass provides a robust guest management platform wineries need to promote events nationwide while connecting with their guests in ways that enhance the visitor experience and build long-lasting relationships.

For more information about CellarPass, contact Sarah Elliman at (707) 255-4390, or email media@cellarpass.com. Follow CellarPass on Facebook at facebook.com/cellarpass and on Twitter at twitter.com/cellarpass to get the freshest updates. The CellarPass Winery Reservations App is available for download in the Apple App Store, www.cellarpass.com/app or on the company’s mobile-friendly website at www.cellarpass.com/mobile.

About HALL Wines
HALL Wines is a family-owned, critically acclaimed premier Napa Valley vineyard and winery with five estate vineyards of classic Bordeaux varietals. As a specialist in Cabernet Sauvignon, each vintage the winemaking staff crafts 15 distinct Cabernet blends which demonstrate the unique characteristics and diversity of the Napa Valley. Their highly rated wines have included the 2008 ‘Kathryn HALL’ Cabernet Sauvignon selected as Wine Spectator’s #2 wine in the world in 2011, the 2010 ‘Exzellenz’ which received 100 points from Robert Parker in 2013, and the 2006 ‘Exzellenz’ selected as Wine Enthusiast’s #1 wine in the world in 2009. HALL’s Napa Valley estate vineyards are Certified Organic and employ cutting-edge vineyard technology to yield the highest quality grapes. In addition, the HALL St. Helena winemaking facility was the first LEED® Gold Certified Winery in the State of California, making HALL Wines a pioneer in the use of green buildings in the wine industry. The site maintains one acre of solar panels on its roof and uses 100% recycled water throughout its processes. Each of HALL’s spectacular winemaking facilities, HALL St. Helena and HALL Rutherford, showcases installations from the HALL family’s extensive modern art collection. Both wineries are open daily to visitors for personal tours and tastings. For more information, please visit www.HALLwines.com, @HALLwines, or by calling (707) 967-2626.
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CONTACT:
Christine Piccin
piccin@mackenzieagency.com
Karen MacKenzie
mackenzie@mackenzieagency.com
MacKenzie Agency
(707) 545-3280